One Week, One Business, One Principle
Project Econ
Neoclassical models taught in the classroom rarely capture how a small business actually operates. Project Econ closes that gap through economic analysis, behavioral insights, and performance tracking.
Scroll to exploreHow it works
From community partnership to long-term evaluation.
Explore the five stages used to understand a business, analyze its data, and develop practical economic recommendations.
Step 1 of 5
Community Partnerships
Connect through local government institutions and small business support organizations to reach entrepreneurs.
AnalysisIdentify trends and bottlenecks
RecommendationApply economic principles
EvaluationTrack performance over time
The problem
Small businesses rarely have access to individualized economic analysis.
Open each card to see why the gap between economic theory and business decision-making matters.
Areas we’re exploring
Real questions, viewed through an economic lens.
These are examples of the decisions a future project could investigate, not a fixed menu.
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